. Describe two internal or external risks the given company encounters when entering the emerging market described in the scenario, including how each risk impacts the company.

B. Conduct a written SWOT analysis of the company in the given scenario by doing the following:

Note: Your analysis should be in written format rather than a chart or graph.

1. Describe two internal strengths of the company, including why each is considered a strength.

2. Describe two internal weaknesses of the company, including why each is considered a weakness.

3. Describe two external opportunities for the company, including why each is considered an opportunity.

4. Describe two external threats to the company, including why each is considered a threat.

C. Select two of the following business-level strategies you will recommend for the company and explain how each strategy you recommend is supported by the SWOT analysis results in parts B1–B4.

• low-cost leadership

• focused low-cost leadership

• differentiation

• focused differentiation

• integrated

1. Justify one of your recommended strategies from part C by explaining in detail how the strategy will benefit the company in the new market.

D. Acknowledge sources, using in-text citations and references, for content that is quoted, paraphrased, or summarized.