Assignment Overview:

Element 1: Critical Review of Secondary Sources

Weight: 70% of Total Grade

Word Count for Main Body: 1600-1700 words – not include the reference and cover page

Objective:

Conduct a detailed and critical examination of existing literature related to a chosen topic in fashion retailing.

Instructions:

Focus on Main Body:

Directly begin with the main body of the review, omitting introductory and concluding sections.

Thoroughly discuss and critically evaluate key theories, models, and definitions relevant to fashion retailing.

Emphasize a critical and in-depth analysis, identifying gaps and critiquing the strengths and limitations of existing theories.

Depth and Scope of Review:

The review should be deeply analytical, primarily drawing from a wide range of academic journal articles.

Demonstrate a sophisticated understanding by critically assessing and integrating the literature.

Structure:

Organize the content into distinct sections based on themes or theoretical frameworks.

Each section should provide a critical analysis of the literature, discussing its relevance and limitations.

Research Sources:

Focus extensively on academic journals to ensure a scholarly and comprehensive review.

Include at least 30 references to showcase thorough research and deep engagement with the topic.

Submission Guidelines:

Adhere to Harvard Referencing Style for citations.

Incorporate figures and tables only if they substantively enhance the analysis.

Ensure the main body is within the 1600-1700 word range, with a UAL tolerance of +/- 10%.

Assessment Criteria:

Depth and breadth of literature engagement.

Clarity, rigor, and coherence of the critical analysis.

Effectiveness in synthesizing and critiquing the literature.

Note: This review forms a crucial part of your ongoing master’s project and is expected to display advanced academic research skills.

Requirements: 1600 words