Prepare a report/recorded presentation, including cover page, case study summary, use questions as headings. Do not use GUS Canada to provide link to presentation.
Questions:
Case Study 3 – Lyft
Assignment Question
- What are value propositions, why are they important, and what makes a great one?
- What is Lyft’s current value proposition with vehicle services? is this value proposition strong? If not, how should it change?
- How should Lyft take into account the feedback from potential customers?
- How can Lyft build trust with consumers?
APA Format
Maximum 10 pages
Need researched logical answer after reading and understanding the Case study.