Your final project is your opportunity to showcase your creative freedom and design skills by creating a captivating music festival poster. This is your chance to apply everything you’ve learned about design principles, typography, and color theory in a unique and engaging way.
Project Requirements:
• Poster Size: 11×17 inches
• Software: Adobe InDesign
• Theme: Select a music artist, location, social issue, etc. (something you like and are passionate about) and design a poster around it.
• Design Elements:
o Utilize strong typography.
o Incorporate a cohesive color harmony (e.g., complementary, analogous, warm/cool).
o Apply design principles (alignment, contrast, balance, etc.).
• Interactive Component:
o Include a QR code that links to relevant content (e.g., artist website, ticket purchase, park information, etc.).
o Alternatively, you can integrate an Augmented Reality (AR) element.
• Learning Component:
o Find and use a relevant InDesign tutorial.
o Include the tutorial link in your final submission and briefly describe what you learned and applied.
Submission:
• Final poster design in InDesign (.indd file)
• Exported as a high-quality PDF (.pdf file)
• ***Zip ALL files into one folder if you have images or anything linked in your design***
Grading Rubric (15 Points Total):
Criteria Points Description
Design Principles 5 Demonstrates effective use of design principles (balance, alignment, hierarchy, contrast, etc.).
Color Theory 3 Applies a specific color harmony (complementary, warm/cool, etc.) effectively, enhancing the overall design.
Typography 2 Uses typography creatively and appropriately, ensuring readability and aesthetic appeal.
Interactivity 2 Includes a functional QR code OR an AR element that enhances the user’s experience
Tutorial Integration 2 Successfully incorporates a technique or concept from the InDesign tutorial into the final design and provides the tutorial link in the submission.
Submission 1 Correct file submission, 1 InDesign with no broken links, 1 PDF (remember to zip any linked photos into same folder)