Main Discussion W-5

Go to page 98 of your recommended textbook and familiarize yourself with the CASE STUDY 4-2 tagged Social Networking: How Does IBM Do It? You can thereafter discuss and give answers to the following questions based on the case study:

1. How might My developerWorks leverage changes in the way people work?

2. Why do you think Alice Chou carefully monitors the My developerWorks site? What would be an example of an insight she would gain from the data she’s collecting?

3. Why do you think Alice Chou thinks a rewards program is necessary for My developerWorks because so many profiles have already been developed. Do you agree that a reward would be necessary?

I am aware that all students have a Grammarly account. I, therefore, request you all to use Grammarly to check your paper before you upload to iLearn, failing to do so will cause you to lose some points. The essence of doing this is to ensure that your paper is free from grammatical errors, conjugation, and spellings.

Reference: Pearlson, K., Saunders, C., Galletta, D. Managing and Using Information Systems: A Strategic Approach, 6th Edition. Burlington, MA. Wiley, 2016